Reality TV star Opeyemi Imisi Ayanwale was tonight declared the winner of Big Brother Naija (BBNaija) Season 10, themed ’10/10′.
The 23-year-old actor and entrepreneur from Oyo State emerged victorious after 70 days in the Big Brother house, triumphing over fellow finalist Dede, who finished as the first runner-up in a tightly contested public vote.
Imisi’s win is being heralded as a victory for raw, unscripted authenticity. From her viral, high-energy entrance to her final minutes in the house, Imisi was a consistent headline maker.
The housemate, affectionately nicknamed “Ijoba 606” by her fervent fanbase, the Imistars, built her followers on calculated strategy, and unfiltered personality.
Her journey was defined by unrivaled humour, her quick wit and ability to lighten tense moments with comic timing made her a beloved figure among viewers.
The Siblingship Narrative; Her dramatic, yet deeply affectionate, dynamic with fellow finalist Kola became one of the season’s most talked about relationships, generating constant social media buzz.
Imisi’s prize marks one of the most significant hauls in the history of the show. She immediately joins the exclusive club of BBNaija winners and is set to command major endorsement deals, further solidifying the show’s power as a vehicle for instant stardom.
The actress is expected to swiftly translate her popularity into a booming career in the Nigerian entertainment industry, riding the momentum of her ₦150 Million win.